The Anatomy of a Successful Real Estate Agent

If you’re a real estate professional, or preparing to get your license to become one soon, you’re more than likely looking for ways to ensure you succeed in the career path. Answering the question is rather simple, but getting there can be quite challenging—you’ll need to treat your career like a business.

If you treat your role the same way you would a business, you’re likely to achieve success and longevity. Here, you’ll be investing in more than just your skills—you’ll also be able to hone your traits, thereby gaining you the steady stream of clients you need.

This is crucial in the real estate industry, especially since it’s constantly changing. You’re expected to always go the extra mile to stay ahead of the competition, be that staying on top of trends, better offers, and adopting traits that ensure your success.

The question now stands—where do you begin? To help you get started, we’ve curated this list detailing what a successful real estate agent looks like:

Whatever it is, the way you tell your story online can make all the difference.

1 - You’ll have a winning personality

There’s no other way to place it nor shortcuts to avoid it—the real estate world is a people-centered career. For this reason, you’ll want to have a personality that pleases and charms clients, all of which help you build credibility and trustworthiness. By gaining their confidence, you effectively allow your career to flourish.

While it may take time and experience to completely muster, having a friendly personality can help you begin your journey on the right foot. People will want to work with you due to your approachable personality—especially not all agents can be pleasant to be around.

2 - A strong set of communication skills

Whatever it is, the way you tell your story online can make all the difference.

Apart from a winning personality, you’ll also be spending a huge amount of time speaking with people. Expect to receive countless calls throughout the day, emails and chats to sift through, and even accommodating questions during fieldwork. Apart from clients, you’ll also need to engage with fellow agents and team members, all to build a strong network you can later benefit from.

You’ll naturally be able to hone your communication skills due to these tasks, but it’s better to know how to do it before diving in. To start, remember that your communication skills will only be as good as your listening skills. Make sure to allow your clients to talk first, and then respond by asking questions and engaging! At the end of the day, it’s all about making connections.

3 - A colorful social media profile

Whatever it is, the way you tell your story online can make all the difference.

Apart from creating a winning personality and honing your communication skills, an overlooked part of every successful real estate agent is their ability to craft an outstanding social media presence. Having a strong online presence means you stay up to date with trends and technologies, which then further signals trust and credibility. Make sure you’re active in the following social media platforms:

  • Facebook

  • LinkedIn

  • Twitter

  • Instagram

Create stunning visuals, craft compelling content, and upload outstanding videos!

The Bottom Line

These are just a few of the most compelling qualities a real estate agent needs to have. Success, however, still necessitates time, effort, and dedication. If you truly wish to achieve the anatomy of a successful real estate agent, look within—you’re already on your way there! All you need to do is commit to learning and growth.

More often than not, such growth can only come by joining a company that cares. Smith Street Homes is currently offering real estate jobs in Lapeer, in the hopes of completing their dream team. Apply today!